Danang makes a strong breakthrough affirming its position as a leading MICE destination in Asia
MICE tourism – a model that combines travel with meetings, incentives, conferences, and exhibitions – is becoming a key driver of sustainable growth in the global tourism industry. In Vietnam, Danang stands out as a shining example, not only due to its strategic location but also thanks to modern infrastructure, open policies, and professional capabilities…
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Digital twin in hospitality marks the dawn of limitless operations
Digital twin in hospitality is ushering in a completely new chapter for Vietnam’s lodging industry — where technology doesn’t just accompany but anticipates every operational behavior. At HorecFex Vietnam, the premier technology playground for tourism and hospitality professionals, the digital twin takes center stage in the innovation wave, reshaping how hotels monitor, operate, and optimize…
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Touching emotions with AI-Orchestrated personalization in every room
“Every room is personalized – AI-orchestrated experiences” is becoming a central topic at HorecFex Vietnam, the leading annual event for hospitality and service technology aimed at promoting innovation in the tourism and hospitality industry in Vietnam. At HorecFex 2025, Danang – Vietnam, the trend of smart hotels powered by integrated AI solutions is ushering in…
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Why Haptic Taste Simulation technology is the key to success in the hospitality industry?
Haptic Taste Simulation technology is becoming one of the most noteworthy technological trends in the hospitality and tourism industry, especially when we look at the upcoming event, HorecFex 2025, Danang – Vietnam. This event is where cutting-edge technologies are introduced, and Haptic Taste Simulation is one of the highlights that will help the hospitality industry…
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Hologram Chefs bring culinary excellence to every space
Hologram Chefs is becoming one of the groundbreaking technological innovations in the hospitality industry. This technology allows culinary masters to be present anywhere without the need to travel, enhancing food quality and optimizing operational processes. At HorecFex Vietnam, the leading event in the tourism and hospitality industry, such advanced technological solutions will be showcased, opening…
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Sommelier AI transforms hotels into a premium tasting paradise
Sommelier AI is emerging as one of the most groundbreaking innovations in the hospitality industry. This technology not only optimizes wine management but also creates an unprecedented personalized experience for guests. HorecFex Vietnam is a premier event for the tourism and hospitality sector, bringing together cutting-edge technological solutions that help businesses stay ahead of trends…
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Metaverse in tourism will be a new era of virtual experiences
Metaverse is not just a technological trend but a strategic breakthrough in the tourism and hospitality industry. This technology creates immersive virtual spaces where customers can explore hotels, book rooms, and experience services before deciding to visit in person. It enhances convenience while enabling businesses to engage customers in innovative and effective ways. Innovations of…
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Digital Marketing shapes trends and enhances hotel industry applications
In the rapidly evolving digital landscape, digital marketing not only enhances a hotel’s online presence but also creates better customer experiences, thereby increasing revenue and competitiveness. 1. Digital Marketing Trends in the Hotel Industry for 2025 The year 2025 marks the rise of several digital marketing trends in the hotel industry. Emerging technologies optimize marketing…
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Smart Tourism 2025 opens up opportunities and challenges for the hotel industry
Smart tourism 2025 is an inevitable trend in the digital age, and it combines technology to optimize the tourist experience. It opens up opportunities and challenges for the hotel industry, and HorecFex Vietnam is an important event to help businesses grasp trends and innovate technology to improve the tourist experience. In the context of the…
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